Snapchat Navigation for Non-Snapchat Users.

Can Snapchat's current Navigation scale with their growth?

Although their current Navigation seems to be a key component of their outstanding engagement, ultimately it can become a big obstacle for users who are new to the concept.

Snapchat seems to be exhausting their initial momentum and market penetration. Adopting a more standard navigation pattern could help them to ease the process of acquiring their next 100 million users (or not?)...